bdm

Good to hear about your experiences with keto. I do cyclic keto, going into ketogenic diet for periods and then coming back to "normal" (still relatively low carb). Cyclic keto has shown benefits, and it doesn't have the trade-offs of going full keto.

For people who struggle with symptoms of keto flu (ie, those ~3 days ramping up to the keto diet, and blood glucose is low but the body is not yet producing ketones in high levels) the drink could help alleviate this as people transition.

Yes, this is a big part of why people like ketogenic diets and intermittent fasting. Avoiding carbs, and initiating a state of ketosis, means your brain is fueled on ketones -- many people subjectively like the feeling.

Sort of! You can enter ketosis through IF and keto diet (we run WeFast, a big facebook fasting group, and I fast 36 hours every week).

What's special about HVMN Ketone is that you can get into ketosis with just a drink. And it lets you maintain carb levels at the same time, unlike keto diet & IF, which is a big plus for the sports performance gains.

Our GO CUBES chewable coffee is super popular ^_^ I personally still love a fine coffee/espresso, but what's nice about GO CUBES is they let you keep coffee in your pocket - take it anywhere, no stress no spills, etc. I end up popping a couple GO CUBES throughout the day, they are great to have around. And it's got precise 50mg caffeine + 100mg l-theanine + b vitamins, for better performance profile than normal coffee.

However today's news is much more exciting -- HVMN Ketone! It's a game changer for the sports performance world, and has v interesting implications beyond bc it affects metabolism in a fundamental way.

Hi, co-founder here.

Yes it does have a kick to it. It's made for performance (is > 98% ketone & water) not to be the most delicious thing ever.

The writer's response here is totally legit -- but we've also demo'd with pro athletes, Navy SEAL's, etc. and they just knock it back, no big deal!

I'm one of the creators of GO CUBES. I loved the point-counterpoint here. Startups often toe the line between absurd & interesting, because that's where innovation happens. Making nootropics as accessible as cup of coffee is no small feat.

Curious to hear what people think!