Comment by asyncscrum

This is a good question. Regarding letting customers talk, the teams that were most successful had great salesforce hygiene, and teams with great salesforce hygiene were required to fill in certain data points. This means that there are commonly asking questions and listening more than talking. Likely they were evaluated as sales representatives based on the quality of the data that they provided in salesforce as well as quota attainment. Overall I think the act of listening and asking questions versus delivering a script means you're qualifying your leads more appropriately and they're just better candidates for purchase.