xpose2000
Joined 16 years ago
Joined 16 years ago
I do not agree. For example, CTR can be increased by modifying the design/text of a button. Or modifying the placement of the button, etc. CTR will not increase or decreased based on the structure of the URL. Hence the word CLICK in "CTR". Most of the time if the URL is listed somewhere, its truncated. Mobile phones trim it down to the domain name.
Plus it's just bad practice and will run into problems eventually. What happens when you have similar titles? Does this increase CTR or increase mistakes?
I still think its a shady practice and can't think of a single reputable major publication that would utilize that structure for Editorial. They should be penalized for a blatant attempt at manipulation. There is no other logical reason for it.
The verge: /features/23931789/seo-search-engine-optimization-experts-google-results.
> If you have data that shows urls like "/id/date/title-of-post" rank worse than "rootdomain/title-of-post" (which is nearly impossible to accurately measure due to the nature of how things are _really_ ranked) I'd argue that the rankings are related to the CTR rather than the URL structure.
Of course I don't have the data, but one has to assume they are doing it for one simple reason. Manipulation in search. It's not for a better user experience. How often are you typing in URLs manually?
> No judgement, but this seems like an odd stance to me. You seem to feel there is some sort of established standard in the structure of website pages/hierarchy, particularly one that should have punishments enforced against those who don't abide... Thankfully there is not, if there were then there would have to be some sort of agreement on these things - who is going to make those decisions? Who are those decisions going to be optimal for?
Generally speaking, yes URL taxonomy has best practices. I don't believe someone is going to create an about us page with /id/date/about-us and thinks that is a good idea, but anything is possible.
As for addressing SEO concerns. There is a lot of frustration out there these days by small sites and companies trying to make their way and Google results can be hit or miss. Major publications like CNET, Forbes, CNN etc are purposefully creating content and cramming it with affiliate links to sell crap to the masses. When a major publication writes about something its not an expert in, one has to start to raise eyebrows and wonder... Its painfully obvious. They get away with it because they are huge brands and can rank for anything, so they are abusing their power.
Sean Kaye says it best here: https://twitter.com/SeanDoesLife/status/1716935563075559630
Additionally, I want to mention an obvious manipulative practice that companies seem to be rewarded for, when if anything, should be penalized for.
And that is avoiding the "standard news" syntax of published content via manipulative URLS. Namely, avoiding using /id/date/title-of-post (or something similar) and just using the rootdomain/title-of-post to make it rank higher and seem more important than it is. These pages are not an About page, or Privacy Page, or Terms of Service page. Its manipulation and a shady practice and companies should be penalized for it.
AI is not going anywhere. This is not a fad like some of the others mentioned but more likely than not where the next decade of innovation is built on.
Am I missing something? The chargeback protection fee doesn't sound terrible
Seems to have no impact on any javascript, including ads. Pages do load faster, and I can see the prefetch working.
Just make sure you apply the data-no-instant tag to your logout link, otherwise it'll logout on mouseover.