sksa

How are they doing?

By working within the commission charges by Amazon. I know this is hard.

I think there's a misunderstanding here. The price will not be found elsewhere. It will be a price that's created by me based on several factors - one being the lowest price available in the market.

Things would be sold cheaper than competition and that's right. However, the unique part of the idea is to keep the price private - it is only revealed to the buyer who has already decided he wants to buy that item. This would be the solution for small to mid size retailers in getting sales diverted to them from those big players. Prices are kept private for a reason - to soften the onset of price competition.

I don't really have a complete idea of how the customer journey works for the time being. But basically the customer would come to the website and tell me what he wants to buy. I'll then create him a lower priced offer that's only for him. There wouldn't be a bartering phase. Instead, he gets a fixed price from me, one that's lower than what he has found earlier from Amazon.