pagefair
Joined 13 years ago
Karma
119
Submissions
18
Member since
Jun 20
We help educate publishers about adblocking.
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Comment · 12 years ago
In response to our previous articles, many adblockers claimed they would much rather pay a small fee for content in lieu of viewing ads. Our research reveals otherwise.
Comment · 13 years ago
Correct, just the Klout chrome extension adding scores to Twitter =)
Comment · 13 years ago
PageFair lets publishers reach out to adblock users: to explain why ad revenue is necessary to keep the site running, and ask them to support the site by whitelisting it so ads appear or by making a donation towards the running costs.
Comment · 13 years ago
You can check out this article on Destructoid to see how they used the tool (fyi- we used to be called "Block Metrics")
http://www.destructoid.com/half-of-destructoid-s-readers-blo...
Comment · 13 years ago
We completely agree that loud, flashing, and pop up ads are intrusive and have no place on the internet.
As far as the majority of the internet, ad blocking extensions are getting easier and easier to use with a variety of browsers. AdBlock Plus reports 50k downloads per day on Chrome alone and 100k downloads per day on Firefox. Adblock Plus is also the most downloaded extension of all time. The issue seems to have already become mainstream.
If you're interested, you can read more about adblocking in our new report here- http://downloads.pagefair.com/reports/the_rise_of_adblocking...