marketingadvice

Joined 12 years ago

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Comment · 11 years ago
Comment · 11 years ago
It's a simple fact that a lot of the stuff that exists now to do awesome things and learn skills faster, wasn't available 2, 3 even 5 years ago (never mind a decade ago).

But it's never really "late" to do anything career wise. Other's may have issues with age, but you can always learn new skills, work on projects, start businesses and more. There's no age limit on taking action.

It's easier now, more than ever, to pick up a framework to action on something and just do it.

Comment · 11 years ago
Most devs that I've noticed as really passionate and good at what they do, don't have a degree. That's just my experience at half a dozen startups, but a majority of the devs I've met thus far don't have a degree.
Comment · 11 years ago
If you can get the backups as dump files, have them sent to a Dropbox account or remotely to a server. Then install Backblaze or Crashplan on that server.

You end up with a Dropbox backup, server backup and a 3rd backup via Backblaze or Crashplan.

Cost is around $10/mo for Dropbox, $30 - 40/mo for a server if you go with OVH and $5/mo for Backblaze or Crashplan.

Comment · 11 years ago
Learning and executing are 2 very separate things.

In 30 minutes you definitely can execute a campaign. Then come back a few days later and spend another 30 minutes reviewing and optimizing.

Learning is something that is very separate from the request process. The 30 minutes is execution time post-learning.

That being said, for quick results Google AdWords is a very reliable channel for hyper local businesses. There definitely are other passive lead generation channels like Instagram, but as an example Google AdWords is an easy go to.

Comment · 11 years ago
30 - 45 minutes x 10 - 15 sessions over a month is possible. It depends how in-depth and how far out the strategy is effective for.

A 3 month strategy for an early stage company is workable in the 5 - 10 hours in a month.

Comment · 11 years ago
I'm running this as part of a test of the 7 Day Startup method. Just generating revenue to start is the goal, but the pricing and everything will be iterated on over time.

From past experience there is usually a divide of those who will make full use of the service and those who will use it as a net to help when it's needed. But that has yet to be seen and iterated on.

Comment · 11 years ago
Projects I take on aside from this I usually tie goals and performance metrics to. It very much depends on the goals and objectives to be achieved for the project.

For example if your project is to take an iOS app from 100 users to 1,000,000. That I wouldn't take on as a project, that's what someone should take on as a career/job more than a contract. 100 users to 10,000 is something I would consider freelance/contract size.

Marketers on Demand was setup as a test of the 7 Day Startup framework and to run an idea validation thought. Not really for full on projects.

Comment · 11 years ago
On the unlimited plan I can execute on the initial advice in bursts.

For example, if you have a spa in Toronto, Canada. I can make a channel or campaign suggestion and then spend your sessions in the month setting up and optimizing that campaign.

Comment · 11 years ago
It can be. I have spent beyond $300,000 on Facebook ads and I'm learning more as I keep spending. If you have a Facebook campaign that's not converting, I can jump in and use the request to optimize.
Comment · 11 years ago
Funny enough I was actually going to make it 2 business day turn around because I want to account for quality over quantity of output.

All the advice in the world won't help if it's not effective.

That being said, I do take consulting outside of this project, but I have yet to tie it back.

Comment · 11 years ago
Ideally I want to avoid one offs, hence the small jump.

Everything goes into an email based queue system. So you could schedule 30 minutes of consulting daily but the timing will not be as consistent.

If you have something you need help with, I will be able to jump in to help daily if that is your request.

It would be one account for one brand, business or individual. In your case, each property would be 1 account.

Comment · 11 years ago
In 30 mins I can do a basic AdWords campaign setup, review and probably adjust meta tags on your website, write you new copy, setup a marketing strategy (this would be multiple sessions), etc.

You would be amazed with what can be done in 30 mins. If you are on the monthly plan I go above and beyond. If I need to spend an hour learning your brand and company, I'll do it and then spend the 30 minutes executing. But as I said, 30 minutes is ideal, but not 100% set in stone. If it takes an hour, it takes an hour.

My goal is high quality output. But on the monthly plan you can get small bursts of that output.

For example, if you want a 1 year marketing strategy, that would take multiple sessions. But I can break it up over a month and put in the time required.

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