laumac

True, they care about local competition. But they also care about growing stockholders' equity, of which one method is improving profitability.

Since RyanAir has shown some prowess in this regard (admittedly through solicitation of subsidies, but also with an aggressive model), Southwest would certainly have some interest. We're talking almost 50% greater net profit on a third of the revenue. Sure that exact comparison is debatable, but the contrast is nonetheless interesting, even if done with a novel approach.

Also anything that's not your normal trip. I.e. travelling with pets or surfboards, help using frequent flyer miles, help getting frequent flyer status, or just going to a new country that you've never been before.

Thanks for the feedback, we're looking into booking options now so that you don't have spend time trying to book yourself.

For others it has been an easy process to book as we have some verified travel agents on board. Other times when your trip is super complex, you may have to book on different websites. We're definitely aware that it's a friction point though so we're trying to fix it asap.