jimbobob

Joined 15 years ago

Karma
74
Submissions
46
Member since
Jun 1
I'm Eric. I work in ad tech and dabble in programming / automation on the side.

You can reach me at [email protected].

View on Hacker News

Recent submissions

Comment · 8 years ago
Learn Python the Hard Way and Automate the Boring Stuff with Python were both very helpful for me to get started.
Comment · 9 years ago
She's not even trying to hide her selfishness. What a lack of empathy.
Comment · 9 years ago
This is an interesting approach in the short term and could help bootstrap Starsky's business before the conversion to fully autonomous driving.

I still think driving a truck as a profession will be a thing of the past within 20 years or so. There's just too much money riding on this problem, and logistics companies are fairly ruthless about efficiency.

Comment · 9 years ago
How much traffic do you drive per month? There are exchanges / SSPs that would do an integration with you but that is going to require scale.

Pretty much any SSP is going to ask you for a minimum of pageurl or app-level data in order to prevent fraud on their end.

I'm sure you already know, but you are going to take a big hit on eCPMs as a lot of advertiser money is connected to behavioral segments (and thus cookie / device id data).

Is your site general focused or do you have a specific niche? Some specific niches (eg targeting programmers) will be able to pull in significantly more through direct sponsorships and/or ad networks specializing in your vertical.

Comment · 11 years ago
I think you are looking at the arithmetic average, which isn't very useful for the following reason:

Year 1: 100% gain Year 2: 50% loss

The arithmetic average here is 50%, which the geometric average is 0%. The CAGR listed is going the correct metric to use but that is not 9% after inflation using the date range you provided. I get 7.42% for 1/1/95 - 12/31/14 after inflation and dividends are factored in. Not bad by any stretch of the imagination, though!

Comment · 11 years ago
Comment · 11 years ago
This seems like a smart way to go. You could start by looking for business development people at these publishers on LinkedIn.
Comment · 12 years ago
Responded to your email. Hopefully you find that helpful.

Best of luck getting started!

Comment · 12 years ago
Hi foxpc- that is a hard question to answer without knowing more specifics. Here are some of the questions that I can use to point you in the right direction.

- What kind of site(s) do you have traffic for?

- Are they in a specific niche, or is the traffic more general?

- Which ad units do you support?

- What is your estimated volume (impressions/month)?

- What is your geo breakdown?

Feel free to reach out to me directly if you don't want to share this info publicly. I would love to help!

Comment · 12 years ago
https://www.earthclassmail.com looks like it is still alive, no?
Comment · 12 years ago
It depends on the size of your audience. Typically if an audience is very niche (eg user demographics are similar), then selling ads to direct advertisers is more of a possibility.

What do your DAU/MAU numbers look like? How much engagement is there with your app, and how much time do users spend per session?

Feel free to reach out to me if you need more specific advice.

Live from the official Hacker News API

A modern reader for Hacker News · SvelteKit + Skeleton