jason_zig
Joined 7 years ago
Joined 7 years ago
AI is making it possible to go after bigger clients so the strategy is to focus on marketing and going upmarket. A lot of new features to add and things to learn as you move up to bigger customers with larger contracts!
Fortunately I think I've been bailed out by agentic coding the last couple months from a product perspective but I think the major gains so far have been due to marketing and exploring alternative growth channels. Even so, keeping momentum is never a given and requires constant output from all angles! Onward...
Crossed over 100K MRR and I'm shooting for 2M ARR by the end of the year. Growing something in this stage is totally different from making it go from zero to one so it's an interesting learning curve. AI has also changed the calculus as well where it seems less crazy to try and do this sort of thing. Time will tell!
Ideas came from building something that I wished existed. Honestly I didn't overthink any of them and I'm glad I didn't. If you do too much market research it tends to make your vision seem less exciting IMO.
Either way my whole point is to just iterate on your initial idea for long enough that it goes from being "your fun idea" to "your fun idea that people are willing to pay for". Then just repeat that loop until you retire :)
I think about it like throwing a dart at the dartboard. You might hit the bullseye in one shot but usually you'll just hit somewhere random then it's up to you to iterate and find the version of your idea that the market will actually pay for. This is the feedback part of the equation and giving up and throwing random darts may never pay off.
the requirements for growth keep changing plus all the AI noise means that the playbook changes regularly. staying on top of the state of the market while improving/maintaining the product and understanding our icp + exploring new verticals is a tricky (but fun) task to manage!