jakobmi
Joined 7 years ago
Joined 7 years ago
Let me tell you this story: October 2019 we did something similar, but took it to the extreme: We created 8 conventions on 8 days in 8 major cities in Germany to learn more about private investors and our customers. Time-wise, almost no rational person would've invested so much time.
We talked to almost 1000 real and some prospective customers. The learnings were amazing. In the following 4 weeks, we managed to improve product and reduce churn by 3X (~24% to 6%), which is generally unheard of. It was one of the best ways ever to build up user empathy and understanding real, underlying needs as well as a ton of UX problems.
Whenever I or one of our devs has a problem with AWS or configuration, there's a 99% probability that anyone had this problem before and I find high quality google search results. That's not the case for OVH, Digital Ocean, ...
With developer salaries at 350'000 USD/year, you can now calculate the massive amount of savings.