conorwade

Agree with this. He originally was taking the opinion that they should make changes to the App Store rules from a position of strength before being forced into it. Schiller has always felt like the best embodiment of the Steve Era. I think they would have lost Tim Cook if he didn't get the CEO position, but Apple has been a little too focused on extracting as much value as possible during his time. They are still doing great stuff, but feel focused on the wrong things.

It give you the behaviours needed to implement a UI component, but it doesn’t give you any styling.

This research seems contrived at best. It compares strong coloured action element's to weakly coloured action element's. It just so happens that the element's on the weakly coloured version's are also using flat design. The major element here is colour.

The "research" is designed to give a certain result. If they wanted to test flat versus 3d, everything should be the same except for whether the elements are 3d or flat.

Flat design is not about using less colour to signify action. It is a lack of 3d and skeuomorphic design.