cjwinans79

Yep; some certainly do. Not every small or large company makes a great customer.

I've found that most small customers will open their wallets if you can clearly show value and tie it to outcomes.

I can appreciate that. It's how most of us start out. And there are plenty of small software services firms out there that operate this way.

But, if those small firms want to get bigger and capture the value they help create, hourly billing sends the wrong message. That's where this list truly hits home.

Apologies to burger flippers everywhere.

It's not you. It's the stereotypical role. Extremely manual with minimal thought needed to perform the job to be done.

Have you embraced processes in your business? Why or why not?

It's the insidious nature of expenses. Spending comes easy. When you look at expenses before your desired profit, you cover up all sorts of bad habits.

Yet when you flip the script and prize profits, it requires you to justify every one of them and look for ways to make your business work at the profit level you've chosen to target.

You'll have to justify every hire, every recurring expense, and either cut them or find replacements. The end result is a healthier business.

This won't happen overnight but it will work if you're diligent. It's also an excellent path toward innovation - creating new ways to achieve more with less.