abelr

The way we operate is by putting countries on a curve based on their characteristics (PPP, tech salaries etc.) and find which curve maximizes your KPIs. When you say seasonal do you mean yearly seasonality? I'd definitely be curious to hear more! My email: [email protected]

The minimum would be 100 conversions per month below which we cannot perform experimentation. Obviously better works better, and 500 would be better. But even without experiments, we have default curves which you can use. Regarding A/B test, you do not need to A/B test in the same country, you can always perform experiments across countries and get 100% of the traffic of a country to the same experiment.

I think then the best is to experience in the entire country at once. There is no need to only experiment on a small percentage of users.

So I am super interested in your comment and I think you will be a bit surprised by my response. I am not a strong believer in capitalism. On the contrary. Neither is Andrej. We both grew up in leftist families and I must have been the only portfolio manager that reads Das Kapital at night. We actually came at the problem from a very very different direction. We thought pricing everything from a US perspective was problematic. The price levels in India are about a 10th of the US. So we thought "Ok but that doesn't even make sense for a SaaS to price the same way everywhere. Because they lose out on poorer markets". We built Corrily with the thought that more personalized pricing based on an individual's willingness to pay also reflected an individual's capacity to pay.

We think it's pretty cool to align a business incentive (reach more markets) with an economic one (poorer nations and richer nations paying different amounts).

I actually wonder a lot what other people think about this because I think it is an important point. Is it fairer to price differently according to willingness to pay given not everyone has the same purchasing power, or to give the same price to everyone?

Yes it does! I'll email you and we can get started if you want. We do price parity out of the box.