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Comment by ajkjk
mostly unrelated but amusing: I keep getting fliers from Google fiber trying to get me to switch. Every one has this one bizarre line in it: "our customers have never had their rates go up!"---as if I am too stupid to realize that is not a promise. Now, I have no idea if that works on other people. Maybe enough other people are stupid and don't notice that that's not a promise that turns out to be good ad copy. But I am personally so put off by the disrespectful attempt at manipulation that I consider switching less, even though it might well save me money. It is significantly worse for them, as a sales tactic, than if they had written nothing there at all.