Comment by duskdozer

To me, that doesn't seem hugely different than current advertising. "non-regret" is a low bar. It's still, of course, treating increased purchasing/consumption as a good thing. And it still has the same characteristic of pushing users toward inferior, more expensive items because it makes someone more money that way. As in, if you have items A and B, and a user gains 1 value from A at a cost of 100, but would gain 10 value from B at a cost of 50, a "good ad" could make the user purchase A instead of B, which is a relative negative impact on their life. Additionally, it doesn't address the harms caused by "track[ing] the viewer"