Certified Audio Engineer here. The Loudness Wars more or less ended over the last decade or so due to music streaming services using loudness normalization (they effectively measure what each recording's true average volume is and adjust them all up or down on an invisible volume knob to have the same average)
Because of this it generally makes more sense these days to just make your music have an appropriate dynamic range for the content/intended usage. Some stuff still gets slammed with compression/limiters, but it's mostly club music from what I can tell.
Because of this it generally makes more sense these days to just make your music have an appropriate dynamic range for the content/intended usage. Some stuff still gets slammed with compression/limiters, but it's mostly club music from what I can tell.