I worked on Prime during the Prime Video launch. All of the marketing was around it being ad free and a new benefit of the Prime membership. Not too long later they started playing pre roll ads for Amazon Video offerings (maybe Amazon Studios, I don’t remember). I brought it up in a meeting and the business folks said it was OK because it wasn’t in the middle of the selected content. I’m pushed back, but it went nowhere.
Thinking about it now, he probably meant it was OK regarding their contracts with studios. Our engineering chain of command was completely obsessed with customer experience. The business side, not so much.
Thinking about it now, he probably meant it was OK regarding their contracts with studios. Our engineering chain of command was completely obsessed with customer experience. The business side, not so much.