There were so many unanswered questions in the Flippa posting and the HN "peanut gallery" that it makes me feel like 37signals was never looking for new buyers.
Perhaps they already had a buyer in mind and just needed some negotiation leverage or wanted some free publicity.
I imagine people who were genuinely interested in bidding for Sortfolio feel a bit cheated with this announcement coming out of the blue.
Perhaps they already had a buyer in mind and just needed some negotiation leverage or wanted some free publicity.
I imagine people who were genuinely interested in bidding for Sortfolio feel a bit cheated with this announcement coming out of the blue.