>employees are the most expensive thing a SaaS business has.
I'm pretty sure for the overwhelming majority of (successful) SaaS businesses, the most expensive part is the marketing & advertising budget. 30-50% isn't uncommon, because the returns on successful sign-ups are enormous.
I'm pretty sure for the overwhelming majority of (successful) SaaS businesses, the most expensive part is the marketing & advertising budget. 30-50% isn't uncommon, because the returns on successful sign-ups are enormous.