At the end of the day, there will always be people making sweeping generalizations counter-positioning themselves against the hype in order to drive engagement.
There are plenty of companies capitalizing on the AI hype cycle which won't manage to build durable businesses, but there are also plenty of use cases where AI is meaningfully accelerating people's workflows.
Situations where it's effort-intensive to create something from scratch but cheap to validate the output of a model and iterate on it until you're happy seem to be the sweet spot right now. Code co-pilots, generative artwork, copywriting, etc. Granted, these are all incremental improvements rather than fundamental evolutions to how we do work thus far, so that aspect seems overblown, but writing it all off as smoke and mirrors is disingenuous.
There are plenty of companies capitalizing on the AI hype cycle which won't manage to build durable businesses, but there are also plenty of use cases where AI is meaningfully accelerating people's workflows.
Situations where it's effort-intensive to create something from scratch but cheap to validate the output of a model and iterate on it until you're happy seem to be the sweet spot right now. Code co-pilots, generative artwork, copywriting, etc. Granted, these are all incremental improvements rather than fundamental evolutions to how we do work thus far, so that aspect seems overblown, but writing it all off as smoke and mirrors is disingenuous.