From my point of view, Uber and DD were always going to head in that direction because by any objective measure, they are worse than the solution that already existed. The introduction of a middleman created new costs for drivers, customers, and restaurants alike, yet it's actually worse at delivering food than the conventional "drivers work for the restaurant" model. Sure, you get one website where you can see all the delivery options in the area, but the cost is making all of those options
shittier. I could rant about how stupid that industry is for hours, but I digress.
What Amazon is doing is different because they're actually doing something that adds value, and they're solving a problem that actually exists. Maybe I'm naive for believing any of this matters.
To be honest, I never thought much about how the whole system worked. I've only been in an Amazon Fresh twice. It had the "just walk out" thing but I don't have a Prime account so I never used it. I just figured it was UHF RFID. Seems like an obvious solution, but I'm not the engineer responsible for figuring out what to do if you put two exits next to each other.
What Amazon is doing is different because they're actually doing something that adds value, and they're solving a problem that actually exists. Maybe I'm naive for believing any of this matters.
To be honest, I never thought much about how the whole system worked. I've only been in an Amazon Fresh twice. It had the "just walk out" thing but I don't have a Prime account so I never used it. I just figured it was UHF RFID. Seems like an obvious solution, but I'm not the engineer responsible for figuring out what to do if you put two exits next to each other.