Comment by gfodor

How many times are we going to keep hearing the non-apology apology: "We are sorry if some were offended..."? I am so tired of it, it has become a cliche. When did the business world/lawyers decide this was the optimal legal response to customers? My blood boils every time I read it as it is the most disingenuous, calculated, shallow tripe you can trot out when you fuck up. What ever happened to just owning up to your mistakes? What exactly are the massive consequences between saying "We're sorry" and "We're sorry some were offended"? Is it liability, lack of character, "best practices", what?