Well, they got into that position starting from a near bankrupt company, which couldn't negotiate anything exclusive, and which was for a long time at the mercy of Motorola and the Intel.
So it's something they took advantage of after they grew (well, which company at their scale wouldn't ask for the best wholesale deals?), but not what made them big in the first place.
So it's something they took advantage of after they grew (well, which company at their scale wouldn't ask for the best wholesale deals?), but not what made them big in the first place.