Cars are selling, despite their high economic price, because they're incredibly useful.
Make competing modes of transit at least one of more useful at no more cost or no less utility but at a lower cost and people will switch incredibly quickly. That's a tall order, because the modern automobile is a wonder of transport speed, comfort, and convenience.
Make competing modes of transit at least one of more useful at no more cost or no less utility but at a lower cost and people will switch incredibly quickly. That's a tall order, because the modern automobile is a wonder of transport speed, comfort, and convenience.