The pricing is a bit weird. Their criteria is based on gross revenue of >=$200k. But instead of charging a percentage of that, they charge per install at a rate of $0.20/install.
So if you made $200k off of 1M installs, you’ll now pay $200k and your total profit will be zero.
I guess the assumption is that each install will earn you >>$0.20, but that’s a very generous assumption. What about a F2P game that has millions of installs but only a fraction support the game with microtransactions?
There’s definitely going to be some cases where studios will owe more money to Unity than their game makes.
So if you made $200k off of 1M installs, you’ll now pay $200k and your total profit will be zero.
I guess the assumption is that each install will earn you >>$0.20, but that’s a very generous assumption. What about a F2P game that has millions of installs but only a fraction support the game with microtransactions?
There’s definitely going to be some cases where studios will owe more money to Unity than their game makes.