Granted that's what games are about. But gamification is about using game mechanics (mechanics being things like -scores- which let you understand your position against that position of other people, and rules, which keep you from doing whatever you like, as something completely aside from the point of the 'fun' of the game) to do something much more functional than make things fun: to make things addictive or otherwise drive the user to pursue things outside of their standard pattern.
Stack overflow's design isn't about making it fun, its about making the users collaborate into something that is easy and valuable to the population. The rules of a game in general aren't about making the games fun, they're about providing a framework for competition.
Stack overflow's design isn't about making it fun, its about making the users collaborate into something that is easy and valuable to the population. The rules of a game in general aren't about making the games fun, they're about providing a framework for competition.