One reason is that non-scaled comms suffer from “telephone game”. If you do it like you’re saying, then go down 3-4 levels in the hierarchy and check what people are hearing, it will have mutated away from anything you originally said.
Sometimes to get everyone aligned (as best you can) you have to give everyone the same message at the same time — but it has to be a simple message.
Sometimes to get everyone aligned (as best you can) you have to give everyone the same message at the same time — but it has to be a simple message.