I recently bought a secondhand Original DJI Mavic Pro for chump change. For someone who knew nothing about drones it staggered me. For something so technologically advanced to be considered 'old' tech (manufactured 2017) is just unreal.
It is now my frame of reference for all sorts of technology. Automatically not crashing, auto return to home, insane maneuverability on sport mode and all at a bizarrely low price for something that would have seemed science fiction to many punters 20 years ago.
By commoditizing this kind of consumer tech that interfaces with the real world, DJI has changed my perception of what existing technology could be capable of and changed the way I consider usability in my own work.
It is now my frame of reference for all sorts of technology. Automatically not crashing, auto return to home, insane maneuverability on sport mode and all at a bizarrely low price for something that would have seemed science fiction to many punters 20 years ago.
By commoditizing this kind of consumer tech that interfaces with the real world, DJI has changed my perception of what existing technology could be capable of and changed the way I consider usability in my own work.