Are meat eaters the target audience here? I was always under the impression that the target audience was vegetarians that longed for a burger et al.
As a meat eater, I can't imagine myself ever even trying a plant-based "meat" product. If I want veggies, I eat veggies. If I want meat, I eat meat. I know, crazy.
As a meat eater, I can't imagine myself ever even trying a plant-based "meat" product. If I want veggies, I eat veggies. If I want meat, I eat meat. I know, crazy.