I don't see why Toyota or Honda should panic or rush now. They have a reputation for reliability that will ensure that when they do introduce electric vehicles they will sell well. They have experience with hybrid vehicles, which are essentially electric vehicles, so are unlikely to screw up the design. They have a reputation for logistical mastery, which appears to be a major challenge for other manufacturers during the transition. Presumably they have a good relationship with Panasonic, the premier battery supplier.
So why jump in now and fight over 3% of the market, when they can jump in a few years time when it's a bigger market?
If they plan on jumping in in volume in a few years they need to be securing battery supply now, but that wouldn't necessarily be visible to us.
So why jump in now and fight over 3% of the market, when they can jump in a few years time when it's a bigger market?
If they plan on jumping in in volume in a few years they need to be securing battery supply now, but that wouldn't necessarily be visible to us.