I think EA created a game store because it feels parasitic that Valve could take 30% of your sells, why not make your own store and keep the 30% .
What I would do is force EA to put their games on all stores, then on their own store they can give you a 25% discount because they don't have to pay the tax. Then people could decide if they want store A, B or C version.
If the store tax would be low enough there would not be such a pressure from the giant publishers to avoid the store, as a person that don't like giants I hope that this giants fighting each other will benefit us by breaking the monopolies and ensuring that all stores will play by fair rules and respect all consumer rights.
What I would do is force EA to put their games on all stores, then on their own store they can give you a 25% discount because they don't have to pay the tax. Then people could decide if they want store A, B or C version.
If the store tax would be low enough there would not be such a pressure from the giant publishers to avoid the store, as a person that don't like giants I hope that this giants fighting each other will benefit us by breaking the monopolies and ensuring that all stores will play by fair rules and respect all consumer rights.