Comment by BrianGragg

The problem is the choice is taken away from you though. Just like he said with the game market. If you want to play Game A, you go and download/install Game A's publishing app store. If you want to then play Game B, rinse and repeat. You will be forced to use so many different app stores and won't have a choice to NOT use their app store "IF" it progresses like it has on the desktop. No proof it will/won't either.