Totally anecdotal evidence, but I was in a rural NY house served by DSL for the past 6 months. The DSL has consistent packet loss between 4 and 6%. The only video service that could handle this level of packet loss well was Amazon Prime. Netflix couldn't even load its browse screen until the past two weeks, where something changed, and suddenly Netflix could handle the high packet loss as well as Amazon Prime.
Thank you to the engineers and developers!