I think it would have been more effective if he just 'called in sick' (if that was possible for him) or staged an extended walkout of engineers. I have all my infrastructure on AWS and the prospect that it could all come to a halt immediately and unexpectedly makes me think of other providers or at least spreading my workoad to azure, google, etc.. and that should get Amazon's attention.
I really don't think a single top level engineer voting with his feet will have any measurable impact technically or financially on amazon.
I really don't think a single top level engineer voting with his feet will have any measurable impact technically or financially on amazon.