1. Easy sharing: Subreddits, which are an easy location to share interesting information about a common topic. Creating your own website is an order of magnitude harder, especially if you want to allow anyone on the internet to post to it
2. Discoverability: You can easily discover subreddits information related to your interests. Reddit's ability to aggregate the various information sources and present options that users find interesting is the biggest reason lurkers&voters (90% of it's users) keep returning.
1. Easy sharing: Subreddits, which are an easy location to share interesting information about a common topic. Creating your own website is an order of magnitude harder, especially if you want to allow anyone on the internet to post to it
2. Discoverability: You can easily discover subreddits information related to your interests. Reddit's ability to aggregate the various information sources and present options that users find interesting is the biggest reason lurkers&voters (90% of it's users) keep returning.