I think many people here are missing the (probable) point of this. If you're wondering "who could use such a service?" - then this service probably isn't for you.
7% of US households are unbanked, and 20% are underbanked(1).
Many people are paid in cash, or simply cash their checks at Walmart or a check cashing place. The money never touches a bank account, and they don't have a credit card.
Paying for things with cash in similar ways is actually pretty common in other countries. When booking an airline ticket in Indonesia, I was surprised that there wasn't even an option for credit card payment - after clicking "purchase", it gave me a code and said to go to the 7/11 equivalent (which might have even been 7/11), give the counter my code and cash for the ticket.
7% of US households are unbanked, and 20% are underbanked(1).
Many people are paid in cash, or simply cash their checks at Walmart or a check cashing place. The money never touches a bank account, and they don't have a credit card.
Paying for things with cash in similar ways is actually pretty common in other countries. When booking an airline ticket in Indonesia, I was surprised that there wasn't even an option for credit card payment - after clicking "purchase", it gave me a code and said to go to the 7/11 equivalent (which might have even been 7/11), give the counter my code and cash for the ticket.
[1] - https://www.fdic.gov/householdsurvey/