As amusing as it would be, the ISPs are only permitted to sell aggregate anonymized data, not anything personally-identifiable (as per the 1984 Cable Act).
They wouldn't get actual Google or Bing searches as neither company would sell those on - I imagine at most they'd get top-lists of DNS resolutions in a given geographical area, possibly with some demographic data thrown in - still valuable data for some marketers though, but unlikely to be anything juicy.
I wonder if any ISPs would sell that data for any price, given the risk of backlash.
They wouldn't get actual Google or Bing searches as neither company would sell those on - I imagine at most they'd get top-lists of DNS resolutions in a given geographical area, possibly with some demographic data thrown in - still valuable data for some marketers though, but unlikely to be anything juicy.
I wonder if any ISPs would sell that data for any price, given the risk of backlash.