I'm assuming the big name products here have carefully measured, A/B tested, etc. every screen and they are at their best (other than Apple Music, which is a whole other creature). That said, product teams should still periodically audit onboarding content, ideally with a set of fresh eyes. Does everything still make sense? Is there a logical flow from A to B?
It would have been interesting to be "a fly on the wall" and see how some of these evolved over time. I suspect some of the oddities initially started with a good set of screens, but then a new piece was later tacked on without a full audit or without the resources to change everything else.
It would have been interesting to be "a fly on the wall" and see how some of these evolved over time. I suspect some of the oddities initially started with a good set of screens, but then a new piece was later tacked on without a full audit or without the resources to change everything else.