nullflux
Joined 14 years ago
Joined 14 years ago
But can we say there's really a "devolution"? Is there not progress in not following Morville and Garrett to the letter? I find a lot of dogma in "UX" practices that make designers feel comfortable, and I just as often find many UX designers to overstate their impact on things because it is not as easily quantifiable as an engineer's impact.
Proper IA/wireframing/signing-off-on-steps is good for companies where a clueless management is going to make myriad changes to information hierarchy or UI bits along the way, because you have a "we talked about this already and you agreed" defense when some clueless marketing guy comes over and says things need to be bigger, this link needs to be here because it's his friend's company, etc.
A lot of what this article is proposing is missing (organizational hierarchy, an understanding of the order of information) is something that I don't really think is missing in a good tech-company designer's head. He or she is often one of few in control of that domain, and the product roadmap is often known quite a bit in advance. A lot of the polar bear book's 1000+ pages ends up getting turned into heuristics, when quick decisions and fast iteration under multivariate testing is often better off for a young company than sitting back and doing some type of holistic, IDEO-class set of mental exercises.
I'm not saying that this article doesn't help, but I'm saying it's the equivalent of pouring water on a fire, and we're ignoring the systemic cultural stuff that started the fire in the first place. What I'm arguing is we need to stop thinking "Pour water on this until it goes out" and also make sure that we take away the fuel for such behavior by trying to solve many of these problems earlier.
Read my last paragraph in my post again, please. What I'm trying to get at is that if you want to really squash an issue let's do more than the easy thing of "awareness". Why don't we actually get involved somewhere else? Help out in the places where this type of crap actually originated and keep it from happening in the end. Try to prevent the problem, don't just suppress it when it arises in certain cases. It seems the better long-term solution; IMO it's easier to correct less-formed opinions and put people on the right track then. "How to correct sexism in Silicon Valley" isn't just "hey, get mad at people when they say something out of line", it's also "hey, let's try to get people to understand why this hurts us in the first place".
What I'm trying to get at is that awareness alone is not going to solve this issue, and we are very narrowly focused on this "Be aware!" thing. You're not going to self-correct big things like this; in a lot of cases you might truly correct it but you will just as much bury the sentiment in others who truly believe these types of things.
EDIT: Also, I don't understand how the quote you referenced is evidence otherwise, but perhaps we're miscommunicating. Rewrote my post in hopes of being a little clearer.
I'm not saying that there's nothing we can do now, but the kind of change you're looking for isn't likely to just happen overnight because you don't feel like waiting for it. These things have lots of momentum and emotion behind them.
In every one of these that gets to a couple hundred comments, we end up with two big groups that appear: "bros" that are "just having fun" and y'all need to "lighten up", or some stereotype of a misogynistic engineer that hates women because women consistently slighted the character throughout his life. In the first case, you have to fight a subculture that commoditizes women; in the second, you have to fight years of maladaptive behavior, and negative feedback from a cycle of sexual and social ostracization, where their defense became vilification.
Both of those cases are going to be really tough to change in the short-term. In the best case scenario we'll get a few to see the light, but when there are emotional ties to this type of behavior there is a lot of cognitive dissonance that has to be cut through before any change is truly realized. In the tougher cases all we will actually do for the present generation is bury sexist sentiment into a back channel somewhere, which doesn't help the end cause.
Yes, let's lead by example, but let's also try to start at the origin and get things sorted out before such discriminatory practices can get deeply rooted. Go talk to some college engineering teams. Let's get more women involved in the things that these guys are doing, and give them equal opportunity to show their abilities; the culture is often more meritocratic than not. Take it one step further if you have kids, and teach them that gender roles are just as bad as racism. The bros will realize that their actions are slowly being obsolesced, and the shunned will be proportionally less so. It takes work from both ends and we are really only ever pushing one angle hard.
EDIT: Drastically rewritten in hopes of being clearer.
EDIT 2: Minor bits and pieces, again.
Hypocritical comments like this often seem to stem from one of two things: a desire to drum up needless press conflict or a complete lack of self-awareness. Perhaps Google has gotten the best of itself and in their all-consuming "must be, er, kill Facebook" dogma not realized that they are likely more a threat to privacy and openness as those they criticize.
Sure, he makes good points, but I'd take this type of critique a lot more seriously if a successful VC said it. Journalists are good at writing and doing a job of disseminating information. Given their role, they will never be completely accurate when it comes to making predictions of an industry in which they are often on the periphery of "the trenches".