guy_ro

This WSJ story cites old research and falsely suggests we aren’t invested in fighting polarization. The reality is we didn’t adopt some of the product suggestions cited because we pursued alternatives we believed are more effective. What’s undeniable is we’ve made significant changes to the way FB works to improve the integrity of our products, such as fundamentally changing News Feed ranking to favor content from friends and family over public content (even if this meant people would use our products less). We reduce distribution of posts that use divisive and polarizing tactics like clickbait, engagement bait, and we’ve become more restrictive when it comes to the types of Groups we recommend to people.

We come to these decisions through rigorous debate where we look at all angles of how our decisions will affect people in different parts of the world - from those with millions of followers to regular people who might not otherwise have a place to be heard. There’s a baseline expectation of the amount of rigor and diligence we apply to new products and it should be expected that we’d regularly evaluate to ensure that our products are as effective as they can be.