alejandc
Joined 12 years ago
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Member since
Nov 3
Joined 12 years ago
1- We are bringing the denim from one of the top denim mills in the world. 2- Our home try-on is for sizing on the same item (you get two different sizes of the same style), not trying to cross sell items.
We just started out a few months ago so we purposefully limited the SKU count, but will be adding 30 inseam for some of the styles that come out next year.
The only style we currently have a size 27 is this one http://www.mottandbow.com/skinny/skinny-bleecker-resin-rinse...
I would love to offer more sizes but we have to find the demand for those. Any clue how we can reach that smaller waist size demographic?
Those are great questions. The traditional denim colors will always move the majority of the volume, but I do think taste is evolving, and with that you see new colors being added each season. Take a look at our latest addition, the Waverly's (http://www.mottandbow.com/straight-waverly-2-month.html). These are a deep blue indigo color, a bit non traditional but always clean.
I think Levis has done a great job (they have reached ubiquity in denim). The cool part of our proposition is that we are offering designer denim (usually offered at +$200 because of the superior material and handcraft that goes into it) at half the price by going direct to consumer instead of the traditional model (where prices reach 8x what they cost to make).