Twitter just lost 12% of its value. Here is what they should do

Twitter needs to hire me to fix their business model. Have you ever read a tweet like "I just got my new DX3250, and its amazing!", and the obvious question is: What the hell is a DX3250!? Its the inherent problem of twitter that it doesn't provide very much in terms of context. So what do you do? Well, you go to google and google DX3250. This has got to be a major loss to twitter. Google gets ad money from people selling the DX3250, while the place that made you interested in it gets nothing. Why cant who ever sells what ever a DX3250 is just buy the word so that every instance of the word that appears in a tweet it becomes a link to what ever the advertiser wants the link to be. All sponsored links can have a different color and a pop up announcing who sponsors the link. Let companies bid for words and let anyone bid for any word. If Coke buys the link to the word "Pepsi", Pepsi co will have to out bid them. What will Coffee be worth to Starbucks? Who will buy "New car"? Twitter needs to be twitter and stop trying to be something else, and turn its weakness in to a strength.