> Search engines require us to be blogging and generating tons of content, but is that really where a small team like ours should be spending its time?
No, may I suggest a better investment of time-- learn to prospect and pitch targeted individuals. Do you have a clear idea of the true Economic Buyer for your services?
The challenge then is to engage that person in a dialogue, see if you can help them, and make a proposal. In a global market place, this can be done via phone, better still on Skype video.
No, may I suggest a better investment of time-- learn to prospect and pitch targeted individuals. Do you have a clear idea of the true Economic Buyer for your services?
The challenge then is to engage that person in a dialogue, see if you can help them, and make a proposal. In a global market place, this can be done via phone, better still on Skype video.
You can definitely hack your way through this process. Here's an excellent read on prospecting and pitching business> http://www.goodreads.com/book/show/15863998-new-sales-simpli...