I am interested in whether, if you turned the questions around and asked questions like "I want to give up my grocery store discount in exchange for the company running the store not collecting information about me", you would get the same results. Those loyalty cards are completely opt-in, the way they are used is widely known, and out in the real world with money on the line, people turn out to say "yes, I want this".
What does this tell us about the results of this survey?
What does this tell us about the results of this survey?