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Comment by theblackbox

I got (similar to) this as a first impression too (didn't catch the recently bankrupt founder, so thanks for that), but I just thought it was worth putting to the community. I'm still wet behind the ears as an "entrepreneur" and thought there might be someone here who knew of this and/or had some personal experience with them.

One thing that confuses me: when does multilevel marketing become something to avoid? For instance, we recently had contact with whitedotbox.com who have partnered with Yahoo! to offer a pay-per-click search box that can drive revenue for charity and third-sector organisations. This seems all well and good, but it's highly tiered and has affiliate/referal incentives built in. What is the line between a "pyramid scheme" (so to speak) to be avoided, and a method to build in growth?

Might just be being very naive so feel free to kick me into gear ;)

parent theblackbox 17 years ago

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