I think it's a safe assumption that most Netflix subscribers want to watch Netflix on their TV with ease.
My grandpa has a Netflix account. If he wants to buy a tv that can play Netflix, It's so much easier for me to tell him "buy a TV with the Netflix logo" than "buy a TV and then buy either chromecast/Apple tv/roku."
My grandpa has a Netflix account. If he wants to buy a tv that can play Netflix, It's so much easier for me to tell him "buy a TV with the Netflix logo" than "buy a TV and then buy either chromecast/Apple tv/roku."