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Comment by sandworm

Adblockers do not block ads. They block BANNER ads.

If advertisers want to pitched their products, they should contract with websites for that website to display a relevant, clickable, ad hosted by the website. Such schemes are no different than buying space to paint a poster on a stadium wall. And as adblockers only target ads delivered by third parties, such displays will go untouched.

(Yes, i know adblock allows ad hoc image blocking, but the user will see the ad and must choose to block it every time it is updated.)

Advertisers than want to buy open-ended ad space on websites, that want to display different ads depending on who views the space, who want to track users to better target ads, who want to use "ads" as a Trojan horse for installing tracking cookies ... they can all rot alongside the good people from "windows technical service department" who called me at 4am this morning.

parent sandworm 11 years ago

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