Once you get to a certain size of company, you have the normal career path of (entry level functional job) > manager > director > vice president. Depending on the size of the company, there may be sub-levels such as junior/assistant > senior > executive/general. The levels usually mean the same thing across companies.
If someone goes from a manager to a director at a big company, that usually means something. Depending on the company, some titles can have negative connotations - "executive director" at many companies means "director who will never get promoted to VP".
Also, if they worked at a bank, "vice president" means nothing. Nearly everyone working at a bank is a vice president - government regulations restrict access to certain customer data and the ability to enact transactions on behalf of the bank to VP and above, so the solution is to just give everyone the title of VP.
If someone goes from a manager to a director at a big company, that usually means something. Depending on the company, some titles can have negative connotations - "executive director" at many companies means "director who will never get promoted to VP".
Also, if they worked at a bank, "vice president" means nothing. Nearly everyone working at a bank is a vice president - government regulations restrict access to certain customer data and the ability to enact transactions on behalf of the bank to VP and above, so the solution is to just give everyone the title of VP.