This was a bug. We rectified it as soon as the issue was brought to our attention.
The original version of this product launched in March 2013. Its intention was to just "bump" brands in your follow lists to the top, not to start placing Promoted Accounts randomly in the list—what the headline suggests. That was the bug.
The original version of this product launched in March 2013. Its intention was to just "bump" brands in your follow lists to the top, not to start placing Promoted Accounts randomly in the list—what the headline suggests. That was the bug.