I really wish they would invest in helping their users answer the "Why" question more. Why did users click that link 5000 times? Why is this funnel dropping off? Why did the time-to-first-interaction increase?
These are questions for the business, but I feel like Mixpanel could add so much more context. "We noticed that 'time to first interaction' has gone down with 'watched home page video'." That would at least be a clue.
MP has the data, but all of that analysis is manual (or was, last time I used it).
These are questions for the business, but I feel like Mixpanel could add so much more context. "We noticed that 'time to first interaction' has gone down with 'watched home page video'." That would at least be a clue.
MP has the data, but all of that analysis is manual (or was, last time I used it).